Spreading Unknown Japanese "Foods" to the World
Our mission is to introduce Japanese foods that the world hasn't yet discovered.
We are committed to creating exciting products that showcase Japan's valuable and unique culinary offerings.


  • Gluten-Free & Vegan-Friendly Honki Dorayaki

    Traditional Dorayaki from a 300-Year-Old Japanese Confectionery. No wheat flour, white sugar, eggs, or animal-derived ingredients. After much experimentation, we have perfected soft, fluffy dough and delicately sweet bean paste.

  • An Interactive Picture Book for Families to Try Making Japanese Sweets Together The Touch, Create, and Eat Picture Book

    The "Touch, Create, and Eat Picture Book" also known as "Tabehon", is an interactive picture book that parents and children can become characters from the book and make and eat "Nerikiri" (traditional Japanese sweets).

  • Japanese Ice Candy Made with Kudzu Starch Kudzu Ice Pops

    Experience a new texture that combines the crunchiness of sherbet with the chewiness of mochi. Available in four flavors: Mango Pineapple, White Peach Mandarin, Yogurt Kiwi, and Matcha Azuki. Enjoy various textures and flavors, from an icy sherbet to a jelly-like consistency as it melts.


CEO Message

Enny is a start-up company that sheds new light on the fascination of Japanese “food”, which is still not fully known to the world, and brings excitement to the world. In particular, we are passionate about the endless possibilities of “wagashi” (Japanese confectionery). Wagashi” is an intangible culture that Japan is proud of. Wagashi has long been loved by many people and enjoyed during celebrations and seasonal events. In recent years, however, the culture of enjoying wagashi on a daily basis has been fading.

"Wagashi has been enjoyed by many people in Japan and around the world. “We want people from all walks of life in Japan and around the world to enjoy wagashi.”

To achieve this goal, we are developing a variety of innovative wagashi products. These products are evolving to meet modern tastes and styles while preserving tradition. Through our products, Japanese craftsmanship is transmitted to the world, We hope to surprise and delight people all over the world.

En Yamamoto

CEO / Founder




Company Name
Enny inc.
27th Floor, Shiroyama Trust Tower, 4-3-1 Toranomon, Minato-ku, Tokyo
En Yamamoto
Benesse Palette Co.ltd. / Tokyo Kanefuku Co., Ltd. / TSUMUPAPA Inc. / SoftBank Corp. / AGENT, Inc. / SOW EXPERIENCE Inc. / PIARY co.ltd. / Makuake, Inc. / Kyuzituhack Co., Ltd. / OPPO Japan / Relief Co., Ltd. etc


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